Conceptual considerations of architectural design in Metra Consulting Engineers:

• Optimal economic utilization and maximum benefits of stakeholders.
• Creative design based on the history of Iranian culture, art and architecture
• Pay attention to the context of urban design
•  Create opportunities to become an urban landmark and branding
• In any construction project with an economic context, including office, commercial, residential, etc., the ultimate goal of the client is the economic accountability and proper operation.  The approach of different applications and forms of projects and even paying attention to cultural and social approaches in projects in terms of achieving maximum benefits is short-term or long-term. Hence, one of the most significant missions of Metra consulting engineers, especially in large projects, is to pay attention to the return on investment and economics of the project. Metra Company has always been shoulder to shoulder with the clients as a consultant. 
• The art of architecture is inspired by all the cultural, artistic and architectural components of each country. Hence, the artist-architect has the mission of applying the local and cultural context, thereby providing a pleasant and satisfying feeling of physical spaces for the audience.

Culture is a set of knowledge, beliefs, laws, ethics and arts of each region and country which belongs to those people, it is passed on to the next generation through education and it is expanded and developed, therefore civil activities and design Architecture has the task of borrowing from the past and expanding and developing and transferring it to the future. Throughout the history of culture and architecture of Iran and the world, cultural discontinuity and breach have been observed.

Basically, for any architectural work at the micro and macro level, the design may not be imagined without considering the geographical coordinates and the urban area, so the mass and space of each project should certainly be inspired by the mass and urban space of each region in a synergistic way with the surrounding area of the site.

Basically, for any architectural work at the micro and macro level, the design may not be imagined without considering the geographical coordinates and the urban area, so the mass and space of each project should certainly be inspired by the mass and urban space of each region in a synergistic way with the surrounding area of the site.